Fundraising Institute: Creating Social Change and Raising the Money to Support It

Wednesday, March 26, 2014, 9 a.m. – 4 p.m.

Hosted by North Park University, Chicago, IL

Full-Day Workshop: $160; lunch provided

6 CEUs

Registration is closed for this workshop.

About this Session: With over one million nonprofits in the U.S., competition for limited funding is steep. The formula of “compelling mission + development staff” is no longer a significant competitive advantage, and “people skills” alone are no longer sufficient to sustain successful fundraising programs. Instead, emerging trends will create demand for development professionals who also possess entrepreneurial ability and spirit, who have cross-cultural and generational knowledge and who are strategic, analytical and tech savvy. How can we transform the institution of fundraising to strike a more effective balance between the need to cover general operating expenses with our mission to create real, sustainable change? This full-day session will dig deeper and examine how to marry dollars raised and tangible, measurable outcomes in fundraising. It will also give you the opportunity to consider a new perspective on fundraising that ultimately has the potential to increase future success; tools for creating a resource development strategy that engages more than just your fundraising staff; and an understanding of the benefits of developing a holistic approach to your overall strategy.

Who Should Attend: Executive Directors, Development Directors, Major Gift Officers

Content Level: Advanced

Mary MortenAbout the Presenter: Mary Morten is the President of Morten Group (MG), a consulting firm specializing in social change through skills development, public policy and advocacy. Morten Group’s work includes: organizational and resource development; trustee cultivation; and film/video production. Morten Group clients include nonprofits, foundations and corporations in Illinois and across the country.

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