Basics FERNDALE 4 (Wednesdays)

04/04/2018 06:00 PM - 05/23/2018 09:00 PM ET


  • $100.00  -  Pay What You Can 100
  • $200.00  -  Pay What You Can 200
  • $300.00  -  Pay What You Can 300
  • $400.00  -  Pay What You Can 400
  • $500.00  -  Pay What You Can 500


Day/Time:  Wednesdays, 6:00p - 9:00p
Dates:  April 4 - May 23
LocationRust Belt Market - 22801 Woodward Ave, Ferndale, MI 48220

Build Institute, in partnership with the city of Ferndale, is offering Build Basics FERNDALE, an 8-week business planning and project development course targeted towards Ferndale residents, those who work in Ferndale, and/or anyone looking/intending to open a business in Ferndale.

Designed for aspiring and established entrepreneurs, Build Basics is taught by local experts and covers all the basics of starting a business – from licensing to financial literacy, market research to cash flow and more. You’ll leave the class with a completed business plan, a cohort of fellow entrepreneurs in Ferndale, and the knowledge and confidence to take your idea to the next level.

Session topics include:

  • Money Management & Life Skills
  • Legal Structures, Licensing & Personal Budget
  • Personal Credit, Start-up Costs & Overhead
  • Sales Unit & Break Even Point
  • Sales and Profit Goals & Cash Flow
  • Target Markets, Market Research & Mission
  • Research, Competition, Pricing & Goals
  • Financing Sources & Loan Process

Registration Portal Instructions:

1. Click on the registration link for your class of choice and fill in your personal information. Please register as an INDIVIDUAL. Business partners will need to register and pay separately. You will be asked to create an account with Build Institute. You can log into your account at any time and update your personal information.

2. Once your information is submitted you will be taken to the class payment page. Build uses a Pay What You Can model so please choose a payment level that works for you (aka Admission level). Payments can be made via credit card (MasterCard, Visa, American Express, Discover). If you would like to pay via check/money order or need to discuss a payment plan please contact us at or (313) 265-3590.

3. Once your application has been processed you will receive an email confirming your class details within 7-10 business days.  Add to your contact list to avoid emails being marked as spam.