Does Fundraising Cost Too Much?
Type: Budgeting, Planning & Evaluation
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By Mal Warwick. From the Grassroots Fundraising Journal, Volume 27, Number 6. Printer-friendly single article PDF download. 3 pages. Mal Warwick, perhaps best known for revolutionizing direct mail fundraising for nonprofits, suggests that there is no set formula for determining fundraising costs, and that groups need to consider a range of factors in budgeting for fundraising.

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