Welcoming Your Friends' Friends
Type: Communications & Donor Relations
Price: $3.00
 
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By Nzinga Kone Miller. From the Grassroots Fundraising Journal, Volume 29, Number 2. Printer-friendly single article PDF download. 2 pages. Groups are increasingly savvy about using online social networking to expand their reach. But how do you get that friend of your friend to become a loyal donor after the first gift? Although not everyone will continue giving to your organization, use these ideas to increase the chance that youâ??ll make some new friends.

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