Can this Letter be Saved? Strengthening a Fundraising Appeal
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By Karen Topakian. From the Grassroots Fundraising Journal, Volume 28, Number 5. Printer-friendly single article PDF download. 4 pages. generationFIVE, an organization that works on ending child sexual abuse, agreed to have their recent fundraising appeal critiqued by fundraising expert Karen Topakian. You'll get some important tips for improving your fundraising letters.

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