Fundraising Appeal Makeover
Type: Direct Mail
Price: $3.00
 
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By Nicole Hsiang. From the Grassroots Fundraising Journal, Volume 29, Number 1. Printer-friendly single article PDF download. 3 pages. Our letter-wrangler finds that even a letter that is appealing for its personal tone and engaging style can be strengthened with attention to some basic improvements. Nicole's tips can be applied to your next fundraising appeal.

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