Fundraising In Your Own Back Yard: Inviting Clients to Be Donors
Type: Prospect Identification & Research
Price: $3.00
 
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By Rona Fernandez. From the Grassroots Fundraising Journal, Volume 29, Number 2. Printer-friendly single article PDF download. 3 pages. Many groups that provide direct services overlook an important constituency for prospective donors: their clients. Learn five important lessons from two organizations that raise substantial funds just by asking their (low-income) clients to donate.

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