Online NHWP Workshop: Clever As a Cat and Working Like a Dog with Ann Garvin - August 21, 7-8 PM

August 21, 2017

On Monday, August 21 from 7 to 8 PM, join us online for Ann Garvin's Clever As a Cat and Working Like a Dog: How To Create a Stir Before Your Book’s Launch webinar, hosted by trustee Barbara Hoover. In this session, we’ll look at the choices writers, publishers and publicists make to get readers and reviewers buzzing about a new book release. Learn why your title may change at the twelfth hour and who chooses the cover art. Find out why some authors gets sent on an all expense paid national book tour while others must find innovative ways to get their books into a reader's hands. Should you give away bookmarks, or release a book trailer on YouTube? What kind of social media is most effective when it comes to building buzz? Discover the things you can do before your book comes out to build anticipation before the release date and how this matters in terms of who makes it onto the bestsellers list.

This webinar is open to both NHWP members ($10) and non-members ($25). The event is nonrefundable.